The Easiest Way For Your Website To Rebound From A Google Panda or Penguin Update

The Easiest Way For Your Website To Rebound From A Google Panda or Penguin Update

Posted on 01. Aug, 2013 by in Archived Post

Well, if you read my previous post discussing my site’s (portablewasherdryercombo.com) drop in Google’s search results for “portable washer dryer combo”, then you would know that I did not panic when it happened. Why? It has happened to my site (the same site) before and, with a little bit a patience, the site bounced right back onto the first page of Google for the search phrase “portable washer dryer combo”. Granted, the total Google search results for that phrase is under 700,000, even so, it has brought some decent traffic and sales for me.

The site’s SEO is horrendous…..no denying that at all. Imagine what will happen once I start doing some SEO work on it. Up until now, I have not done any true SEO work on the site. Just a few SEO-centered articles uploaded March of 2012, but nothing more SEO-based work.

Take a look at the most recent dip in “Impressions”  (Impressions are the number of times a site’s pages appeared in Google search results) that began July 9th:

portable-drop

Just a ten days later, look at the results:

portable-rise-July2013

When the dip began, the total “Clicks” fell as well and that led to the drop in visitors to my site. When the “Impressions” surged, the visitor count surged, too and, I believe that latest to my latest round of sales tied to the site.

Again, I could have panicked and started blasting my site with backlinks or “this and that”, but I chose to hold my ground on the belief that I did absolutely nothing to justify the drop and waited things out. That lack of inaction was the easiest and best thing I could do for my site. So, if your site takes a hit after a Google Penguin or Panda update and you truly believe that you have done nothing wrong to justify the downfall, then just be patient and wait it out for a few weeks and check the results. Don’t freak out and make permanent decisions in temporary circumstances…..just stand your ground.

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8 Responses to “The Easiest Way For Your Website To Rebound From A Google Panda or Penguin Update”

  1. Sky

    16. Aug, 2013

    Interesting. If your site hadn’t bounced back so quickly, how long would you have waited before you took action to change something?

    Reply to this comment
    • Big Dave

      Big Dave

      16. Aug, 2013

      I would have waited another three weeks or so and then sent an inquiry to Google to determine if my site had been penalized. And, if so, for what reason(s).

      Reply to this comment
      • Sky

        17. Aug, 2013

        Does Google actually respond to these inquiries and what types of things do they penalize sites for? (I’d be interested in reading a post on this…)

        Reply to this comment
        • Big Dave

          Big Dave

          18. Aug, 2013

          I did send Google an inquiry on an issue I had with another site and they did send a “canned” response. But, when I sent a follow up to their responses, they did get more specific which helped.

          Reply to this comment
  2. John

    16. Aug, 2013

    Any plans to make improvements to the site’s SEO in the near future to help maintain the spike in impressions?

    Reply to this comment
    • Big Dave

      Big Dave

      18. Aug, 2013

      Yes, I do have plans to enhance the SEO on my site as it really needs it. Not sure when that’s going to happen, though….

      Reply to this comment
  3. Zuri

    27. Aug, 2013

    Great insight Dave! Sometimes the best action is no action at all.

    Reply to this comment
  4. Jessie

    26. Feb, 2014

    Since you said you haven’t really done anything for SEO for this site, how do you have so many impressions/clicks?

    Reply to this comment

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